Kashmiri Embroidery

Lusinia's Design Philosophy

The rural artisans in India, at least a majority of them, are known for their innovative perfection of craftsmanship and excellence of design.  These arts and crafts embody and reflect a tradition, which still lives in the creative imagination and skill of the artisans.  Even when our partnered artisans make quantities of the same design, no two pieces are ever exactly alike.  They are made from sustainably produced raw materials.  In addition, their special nature derives from their distinctive features, which can be aesthetic, creative, culturally attached, decorative, functional, traditional, and socially symbolic.

Embroidered Kashmiri Shawls and Scarves

Our line of Lusinia embroidered products are designed with a blend of modern and ancient techniques of shawl-making. From detailed handmade embroideries to colorful fusions, our collection is characterized by their unique fibers, stunning detail and exceptional textile weave. The collection of contemporary designs are made on the traditional looms by the magical skills of hand spinning, hand weaving and embroidery.  Artisans weave the shawls with the special wooden needles called kanis in Kashmiri.  With highly specialized weaving techniques, making of a kani shawl takes at least a year depending on the design. 

While the best quality shawls and stoles are made of pure pashmina, which comes from a rare Himalayan goat, our collection also includes designs made from some of the best Kashmiri wool and silk. Prized around the globe, these crafts weave a magical mix of motifs and imagery that mirrors the diverse cultural of geographical tapestry of Kashmir. 

Silk stoles

A distinct range of stoles printed with Kashmiri patterns on raw Kashmir silk. The collection also includes a combination of silk-pashmina, silk-viscose or silk-cotton. This collection of printed stoles is available in a wide variety of colors and types.



Sozni embroidery.

A form of embroidery using thin needles and therefore a very fine and accurate art requiring much skill and attention to detail. Using needles of different sizes, one shawl may be worked on by as many as two or three artisans and can take any time between one month and a year to complete.


Kani or loom-woven.

A Kani shawl takes weeks to a year for an artisan to complete depending on the embroidery. The shawl is woven with special wooden needles and the knots are made according to a set design, which is already printed on paper. The process of weaving line by line is repeated time and again until the final masterpiece is ready.



Ari embroidery.

A form of embroidery using thick needles to produce larger pieces of designs in the shawls. Ari shawls and stoles can be both hand and machine-made. Designs made of Kashmiri motifs are the most traditional patterns, but our collection of Ari stoles also includes a fusion of modern designs.

The much celebrated aari embroidery requires prefect stitches and the understanding of the innate technique by which it is created.  In one hand the thread is held at the reverse of the fabric, in the other, the aari needle is held. The needle is pierced through the fabric, bringing the thread up as the needle twists and comes back up. The needle is pierced into the cloth at a further distance and the steps are repeated again.